Lady Gaga At CES 2011 Showcases New Polaroid 'Grey Label' Photo Line
Celebrity Lady Gaga at CES 2011 showcases Polaroid ‘Grey Label’ line on Thursday, January 6, 2011 in Las Vegas, Nevada. Two titans of their industry create a synergy to unveil a line of Lady Gaga inspired Polaroid products.
Who could believe that the actual Gaga, not a Las Vegas impersonator, made her way through plenty of CES convention attendees, fans and tech press attending the technology expo. She showed three different products in the Grey Label line with the Polaroid Chairman Bobby Sagar.
To wow the crowd was the first product of Lady Gaga and Polaroid of a digital camera in sunglasses. The photos taken can be seen from the outer lenses.
For the mobile user they would enjoy a 3×4 wireless and portable printer that receives photos from mobile user’s phones. Gaga told the CES 2011 crowd that carrying around a portable printer is right for the best nerds.
The last product allows a print from inkless technology and a saved digital version. This is similar to the classic Polaroid and each cartridge will produce 10 prints.
You’ll have to wait until the end of the year for all three of these new products available to the general product.
The CES 2010 convention created the alliance with Gaga as Polaroid’s Creative Director. They are using her creative design and very strong evangelists as a way to reinvent the brand in the current digital age.
Bill Cody is an entertainment, technology and luxury travel reporter in Las Vegas. He reports on celebrities, events, tech, luxury travel, food and all things Las Vegas. Visit VegasBill on twitter.