The Cosmopolitan of Las Vegas TV commercial with “Just the Right Amount of Wrong” includes snow-white kittens, puppies, more baby animals and scantily clad lingerie ladies. Here is your first sneak peek ‘under the hood’ as to say of the newest resort to open on the Las Vegas Strip during their grand opening on December 15, 2010.
Why “Just the Right Amount of Wrong” you ask? They’re hoping to appeal to that certain Las Vegas visitor with indeed a bit of sin and a penchant for a luxury resort. They’ll need to kick up the advertising if they want to compete during the holiday season for travelers both coming to Vegas and those making their decisions of a fun place to visit for the holiday.
A great way for The Cosmopolitan of Las Vegas to make a splash with their advertising concept was to run their ad during the Sunday, October 17, 2010 airing of AMC’s ‘Mad Men’ finale. That’s exactly what they did during this very popular show with their version of the unique stylings of fictional advertising firm of Sterling Cooper Draper Pryce.
The Cosmopolitan with 2,995 rooms and a 100,000 square foot casino is located overlooking the Las Vegas Strip between CityCenter Las Vegas and the Bellagio hotel. The luxury resort will include three pools, multi-level nightclub and a very large meeting and convention space.
Why not add some of many Mad Men’s viewers spin on advertising and everyone’s favorite kittens, small puppies, rabbits, sheep, chicks and a dazed deer to the ladies frolicking about dressed in lingerie.
Isn’t that what you dream about when thinking of good times in Las Vegas, Nevada?
Bill Cody is an entertainment and luxury travel reporter in Las Vegas. He reports on celebrities, events, luxury travel, food and all things Las Vegas. Visit VegasBill on twitter.