Bluegreen Corporation, a leading provider of Colorful Places to Live and Play(R), announced it has purchased approximately 10 acres of Las Vegas land near the intersection of Tropicana Avenue and Paradise Road where it plans to build a new resort, preview center and retail complex. The company plans to begin construction of this new Las Vegas resort property and open its initial timeshare sales operations in during the third quarter of 2006.
“Establishing a presence in a mega-market like Las Vegas is a key strategic growth initiative for Bluegreen Resorts,” noted George F. Donovan, president and chief executive officer of Bluegreen. “Las Vegas attracts approximately 43 million visitors a year and is one of the top three prime western markets for timeshare sales. We are confident that the introduction of Bluegreen Resorts into Las Vegas will allow us to reach a broader pool of potential Bluegreen owners. At the same time, this project reflects our continued commitment to serving our current customer base by providing access to one of the nation’s popular and sought after vacation destinations.”
Bluegreen plans to construct a seven-story Las Vegas resort featuring approximately 240 two-bedroom timeshare units for availability through the Bluegreen Vacation Club(R) in the fourth quarter of 2007. Bluegreen has also negotiated an option to purchase an additional 4 acres of adjacent Vegas land, which has already been entitled for the development of an added 240 luxury timeshare units. Bluegreen also plans to develop approximately 48,000 square feet of Las Vegas commercial real estate space for a restaurant, retail center, and an 18,000 square foot preview center. Planned Las Vegas resort amenities include a pool, spa, game room, pool bar and a heath club.
Bluegreen Resorts‘ initial sales operations in Las Vegas are expected to open in July 2006 and will be located in the Akita Plaza directly across the street from the Mandalay Bay Hotel. It is planned to feature a welcome center for tour guests, as well as a theater, interactive kiosks, and plasma screen televisions broadcasting footage from several Bluegreen resorts.
ABOUT BLUEGREEN CORPORATION
Bluegreen Resorts markets a flexible, real-estate based vacation ownership plan that provides over 150,000 owners access to over 40 resorts, an exchange network of over 3,700 resorts and other vacation experiences such as cruises.
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Bluegreen Resort Las Vegas Resort planned by Bluegreen Corporation.