JERSEY SHORE Mike Sorrentino Launches THE SITUATION Couture Pop 10/15

Mike Sorrentino will launch his very own Sugar Factory Couture Pop on Saturday, Oct. 15, at Sugar Factory inside Paris Las Vegas. The “Jersey Shore” reality TV hunk will be in-store, celebrating the release of his design at 3 p.m., after walking the red carpet with his brand-new “blinging” accessory.


Mike ‘The Situation’ On The Red Carpet

Mike Sorrentino
Mike Sorrentino

“I am very honored and excited to have my own Sugar Factory Couture lollipop,” says Sorrentino, “and also excited that I am the first guy with all these gorgeous ladies.

Sorrentino will be the first man to design a haute lollipop, joining the ranks of Britney Spears, Kim Kardashian, Nicole Scherzinger, The Pussycat Dolls and Mel B., who all have their own lines of sweet treats with the famous brand. The new lollipop’s design showcases Sorrentino’s love of his Italian heritage, featuring the red, white and green colors of the Italian national flag.

Sugar Factory The Situation Couture Pop
Mike ‘The SituationSorrentino Sugar Factory Couture Pop

The Situation” Signature Couture Pop will be available for sale starting on Saturday, Oct. 15, at all Sugar Factory retail stores, located at The Mirage, Miracle Mile inside Planet Hollywood Resort & Casino and Paris Las Vegas, and online at www.sugarfactory.com, priced at $25.

The Situation's Abs
Mike ‘The Situation’ Sorrentino and ‘Ab-sets’ At Chateau Nightclub
Photo Credit: David Becker /WireImage

Sugar Factory isn’t your average sweet spot. The brand has made confections part of popular culture and has turned sweets into the latest designer accessory. Sugar Factory’s signature Couture Pop collections have already hit the red carpets in the hands of celebrities at major events in Miami, Los Angeles, New York City and Las Vegas.


The Situation On The Red Carpet At LAX Nightclub

Kim Kardashian, the Pussycat Dolls and Britney Spears are now endorsing their very own Couture Pops, and are just part of the buzz that has made Sugar Factory a staple in such national media as People, OK!, Us Weekly, In Touch Weekly, NBC’s “Today Show” and more.

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Bill Cody is an entertainment, technology and luxury travel reporter in Las Vegas. He reports on celebrities, events, tech, food, Las Vegas and luxury travel.

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